Sales Negotiation

Course Description:

Course Objective: You will apply sales negotiation strategies when interacting with customers to achieve a mutually beneficial outcome.

Course length: One day

Course Content
Lesson 1: Preparing for Negotiation
Topic 1A: The Negotiation Process
Topic 1B: Analyze Your Customer
Topic 1C: Determine the Elements of an Offer

Lesson 2: Utilizing Tactics, Counteractions, and Strategies
Topic 2A: Identify Buyer Tactics
Topic 2B: Utilize Counteractions
Topic 2C: Develop Negotiation Strategies

Lesson 3: Negotiating an Agreement
Topic 3A: Develop the Offer
Topic 3B: Present the Offer
Topic 3C: Close the Negotiation